Social Media Key During Disaster Response

Social Media Disaster Response is Key Chaos. That is what a disaster brings. While you cannot prevent a disaster, especially a natural disaster, you can prepare to communicate effectively during one. The reason? People need information to make choices about their...

Understanding Business Social Media Engagement

Understanding Business Social Media Engagement Performing Social Media Engagement Well and with Purpose can Grow Your Business.   In a recent Forbes article about social media engagement for business, it was noted that brands are using social media more than...

Snapchat for Small Businesses can benefit in large ways

  Is your business interested in connecting with young people? Snapchat could be the social platform to use in reaching this particular demographic. Because the Snapchat image disappears after a few seconds, Snapchat has a reputation as a messaging platform for...

Digital Media: Native advertising is a growing trend.

Native advertising is one of the hottest topics in digital media right now. According to new data from BI Intelligence, a research service from Business Insider, spending on native ads will reach $7.9 billion in 2014. It is projected that by 2018 spending on native...