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Not Another Social Media Conference – The Realtime Marketing Lab [Updated]

by amvandenhurk | Sep 4, 2013 | Crisis Communications, Public Relations, Social Media

The Realtime Marketing Lab is not your typical social media conference. No talking heads with PowerPoints. No social media “super stars.” Not the same old same old stuff packaged the same old way. If you attend conferences, you know what I’m talking...

Caught in the Online Crossfire

by amvandenhurk | Feb 26, 2013 | Newspaper Column, Public Relations, Restaurant Public Relations

While it’s essential that your business have a strong presence online, companies can occasionally find themselves victims of their own search results. Take, for instance, if a crime happens near your place of business. If your company is a local landmark, media and...

Is “Super Hero” the new “Rock Star” in social media circles?

by amvandenhurk | Apr 12, 2012 | Social Media

Is “super hero” the new “rock star” in social media circles? I hope not. I was hoping these terms were fading away. When I see people referring to themselves and others as “rock stars” or “ninjas” it makes me cringe as a...
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