by amvandenhurk | Sep 8, 2013 | Nonprofit, Parenting, Social Media
This is a very personal post. And one of the most difficult to write for me. A dear friend recently had to experience a parent’s worst nightmare: losing a child. Jacob was just 17. He was a wonderful kid: bright, funny, and caring. A good kid. He embraced life... by amvandenhurk | Jul 29, 2013 | Monday Morning Ann-Sense, Nonprofit, Public Relations
Meet my new friend, NoMo. As you can see he is a sock monkey, but he is a very special and powerful sock monkey. You see NoMo is a fighter against cancer. He is part of the Sock Monkeys Against Cancer movement. I have lost family members to cancer. I’m sure you... by amvandenhurk | Jul 17, 2013 | Book Review, Nonprofit, Social Media
In many ways a lot of nonprofits are missing the boat when it comes to online endeavors. So I was very excited to learn about Social Change Anytime Everywhere by Allyson Kapin and Amy Sample Ward. It truly is a useful book. It provides a blueprint on how to implement... by amvandenhurk | Mar 12, 2012 | Crisis Communications, Newspaper Column, Nonprofit, Small Business
The weather radio beeps loudly, demanding your attention. Tornado sirens blare. TV meteorologists advise you to seek shelter. You rush to safety and hope for the best. It was a common scene across the Bluegrass State a week and a half ago. For small businesses,... by amvandenhurk | Nov 17, 2011 | Nonprofit
Men are coming with guns. Houses are being burned. Your neighbors are being targeted. Livestock are being killed. You are afraid. You flee with only what you can carry. You walk many miles without food and water. You are filled of fear of being attacked. You seek... by amvandenhurk | Nov 12, 2010 | Marketing, Newspaper Column, Nonprofit, Public Relations, Social Media, Website
They exist solely to serve the public good by providing a service, but without products to sell and a blistering recession, non-profits have been hit hard. For those large enough to have public relations staffs, workers might have been cut and budgets slashed. For...