2015 Summer Reading
It looks like this summer is going to be scorching all over the country. What a perfect opportunity to catch up on some summer reading while sitting poolside, traveling on summer holidays or just enjoying the cool of the air conditioning at home.
Balance your summer reading with some business books to enhance your career and organization.

What books are peers reading to enrich them this summer?

There are a diverse bunch of business books on tablets and in hardback. Here are some suggestions:
■ Amy Vernon, co-founder and CMO of Predictable.ly, suggests reading Smartcuts by Shane Snow. What she liked is Snow talks about not taking shortcuts, but rather smartcuts by optimizing time, etc. Snow gives real examples of people who succeeded seemingly overnight, but only because they laid the groundwork years and years earlier.
■ Kerry Bezzonno, Modcom Strategies principal, has her nightstand filled with books and is reading many at the same time. She recommends: Do More Great Work by Michael Bungay Stanier; How to be a Power Connector: The 5+50+100 Rule for Turning Your Business Network into Profits; The Happiness Advantage by Shawn Achor; Women and the Art of War: Sun Tzu’s Strategies for Winning Without Confrontation by Catherine Huang and AD Rosenberg.
Another great book for giving new perspective for women in midlife about their careers is:Breakdown, Breakthrough: The Professional Woman’s Guide to Claiming a Life of Passion, Power and Purpose by Kathy Caprino.
The Three Laws of Performance: Rewriting the Future of Your Organization and Your Life by Steve Zaffron and Dave Logan is on the desk of Red Dot Digital founder Karima-Catherine Goundiam because it is about organizational transformation.
What’s on my nightstand and Kindle? Youtility by Jay Baer and Brandjack by Quentin Langley. Both books will get me thinking of new concepts in marketing and reputation management.
Enjoy your summer reading!

This column was originally published in the Lexington Herald-Leader on Sunday, June 28, 2015 and nationally distributed  to over 300 media outlets through the Tribune Content Agency.

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