Where was this book in 2012 where I started writing my first book, Social Media Crisis Communications: Preparing for, Preventing, and Surviving a Public Relations #Fail? It really would have been helpful. In fact, APE: Author, Publisher, Entrepreneur by Guy Kawasaki and Shawn Welch would have made the whole process less stressful and I would have done things differently. And it has empowered me to in the future bypass the traditional publisher and self-publish my books.
What I really appreciate about this book is that Kawasaki and Welch walks you through the whole process of how to publish a book. They share with you their personal experiences both with traditional and self-publishing. They give you the pros and cons on all topics they tackle giving you the full scoop. The book gives you the information you need to make the decision to write a book and then self-publish.
If you are even thinking about writing a book or wondering about self-publishing, this is a must-have book to read before you start the process.
The Book
Social Media Crisis Communications: Preparing for, Preventing, and Surviving a Public Relations #Fail is now available in eBook format. Buy it now!
TIME CRUNCH? Are you putting your crisis communications plan together and need help? Or are currently dealing with a crisis and need crisis communications assistance? Get help NOW. Contact Ann Marie at ann@mindthegappr.com or +1 302.563.0992 today.